Design Meaningfully

Florentin Hortopan is a hybrid physical and digital designer who's attention focuses on user experience and design strategy.
Product and brand value is created through business analysis and user research. Design results in functional and elegant  products that are intuitive to use, sometimes transcending their traditional style.

More recently he's focusing on sustainable and socially responsible design practices to be integrated into mass production pipelines, generative design and AI, Voice UX and writing.